Supply for serious kitchens.
Salmon and fjord trout, air-flown Japanese fish, uni, A5 wagyu and ready-to-serve lines, delivered by cold truck from Subang Jaya on a schedule your kitchen can build a menu around.
From the sushi counter to the banquet hall.
Sendo Ichi serves the HoReCa and retail industries: hotels, restaurants, cafés and caterers, plus the grocers and home cooks who shop our online store.
Sashimi-grade fjord trout, Toyosu fish, auction-grade uni, hotate, engawa, ikura.
Consistent portions, flash-frozen fillets and cooked snow crab, delivered for volume.
A5 wagyu in yakiniku, steak and shabu cuts; saba, shishamo, hamachi kama.
Ready-to-serve sashimi, croquettes and gratins, and live whole-tuna cutting shows.
Japanese ice creams, dorayaki, snacks, premium grape juice and air-flown fruit.
Tell us about your kitchen.
Build your enquiry below and it turns into a numbered trade ticket, ready to email to our trade desk. Anything on your trade list is attached automatically.
Four steps to your first delivery.
- Tell us about your kitchen
Send the ticket above, or call 03-5613 7377. Menu, covers, the lines you buy today.
- We match the range
Our team recommends lines, grades and pack sizes, and advises on handling and preparation.
- Set up your account
Trade pricing, delivery days and terms agreed directly with the Sendo Ichi team.
- Cold-truck deliveries
Delivered by refrigerated truck from Subang Jaya, with air-flown lines on their own dates.
Good to know.
Where do you deliver?
Online orders are delivered by cold truck across the Klang Valley (check your postcode on the contact page). For trade supply elsewhere in Malaysia, call the team on 03-5613 7377.
What does delivery cost, and how fast is it?
Delivery is free for orders of RM200 and above; a RM20 fee applies below RM200. Deliveries take 1–2 working days after the order, except air-flown items and sashimi platters, which have their own delivery dates.
When do sashimi and air-flown items arrive?
Sashimi is delivered every Saturday. Air-flown Japanese lines such as uni, kinmedai, shirasu and seasonal fruit arrive on scheduled flights, so ask the trade desk for the next landing.
Can I collect from your warehouse?
Yes. In-store collection is available at our Subang Jaya base (9, Jalan SS 13/3C, Subang Jaya Industrial Estate). Call ahead so your order is packed and waiting cold.
What is your returns policy?
Because seafood is perishable, fresh items can't be exchanged or returned. Frozen items can be returned within two working days of purchase if you're not satisfied, with one replacement per customer. If we can't fulfil an order before delivery, we refund it to your original payment method.
Are your products halal?
Non-halal lines, such as saikyo-marinated gindara and ginzake and our cheese croquettes, are labelled in the catalogue. For certification details on specific lines, ask the trade desk.
Can Sendo Ichi bring a tuna cutting to our event?
We have run live whole-tuna cutting shows at Nihon Matsuri and at 1 Utama's Fresh From The Sea fiesta, and host our own trade tastings. Talk to us about your event.